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We’ve got Scotland covered

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Staff of VisitScotland undertook an Olympian effort to cover almost a thousand miles of Scotland as part of national litter pick campaign.

The national tourism body backed Keep Scotland Beautiful’s Clean Up Scotland campaign by encouraging its employees to pledge at least an hour of litter picking between 28 May and 20 June.

More than 170 staff stretching across the length and breadth of Scotland, from Dumfries to Shetland, St Andrews to Skye, including many from VisitScotland’s 26 iCentres, completed 280 hours of litter picking, equating to the equivalent of 840 miles.

It comes in the wake of the tourism body launching its Responsible Tourism campaign encouraging visitors to #RespectProtectEnjoy whilst visiting, with its focus on asking people to leave no trace and protect our landscapes.

Malcolm Roughead, Chief Executive of VisitScotland, said:“Earlier this year we launched a Responsible Tourism campaign which asks everyone to help keep Scotland special by looking after our natural landscape and leaving no trace of their visit. We’re proud to have taken that call to action a step further and had so many staff engaging in a litter pick as part of Clean Up Scotland.” Barry Fisher, CEO of Keep Scotland Beautiful, said:“Scotland is a stunning country and I have been inspired by the people who have collectively pledged over 1.5million minutes to litter pick during our Clean Up Scotland Summer Clean this year. At a time when we need clean outdoor spaces more than ever, it is important that we all now respect our country, its people and wildlife by binning our litter.”

For more on Clean Up Scotland go to https://www.keepscotlandbeautiful.org/community-and-place/clean-up-scotland/summer-clean-2021/

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We’ve got Scotland covered

Tourism staff rack up the miles in national litter picking campaign

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Licencia Editorial A Licence to use assets for editorial purposes, which is, to illustrate an event or story in an article but not commercially such as marketing a product or print ad. An Editorial asset may show a brand, a trademarked logo or product, a public personality, or recognisable people, without a signed release or with limited releases. When you use VisitScotland Editorial content you do so to illustrate Scottish tourism in a positive way.
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Uso Editorial content can be published in a variety of formats ranging from print or digital to online. In print content can be featured in *newspapers *magazines *brochures. Online content can be published in a *blog *website *article or *social media. Regardless of the format this content should always promote Scotland’s tourism in a positive way.

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