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As podcasts continue to rise as a format for engaging young audiences on the go, Contiki launches a brand new podcast series this month called Out of Office, aimed at people who are young and hungry for adventure.
For young audiences interested in a variety of real and engaging content, Out of Office hits the mark - combining influencer insights and travel inspiration, wrapped up in a series of stories, interviews and conversation pieces in each episode.
Out of Office seeks to share incredible stories from around the world in unique and engaging ways, combining influencer interviews, social commentary and insider travel knowledge in each episode.
The podcast delivers funny and inspiring insights from content creators, experts and influencers as they trade tales about a variety of hot topics and intriguing destinations, from exploring the weird and wonderful foods of Japan and the exciting advent of electric planes; to the ethical and cultural including the rise of traditional Scottish music among young people, and a glimpse into the lives of indigenous communities in Australia.
Audiences who are young and love to travel, or people who are looking to learn about young people today, are invited to tune in for the first episode, being released on April 3rd. Episode one focusses on the rise of traditional Scottish music and is in partnership with VisitScotland as part of their 2018 Year of Young People.
The podcast also features ‘Convince me’ bonus episodes with a specially selected panel of guests taking on the challenge to convince listeners about a passion subject, including Vegan Travel with @LittleLondonVegan, LGBT travel destinations with Meg Cale and Making travel matter with sustainability expert and explorer Celine Cousteau.
Audiences can subscribe now on the iTunes app stores or Google PLAY. Streaming is also available on Spotify, Stitcher or all other places podcasts are available.
PODCAST EPISODES
Episode 1 – From bagpipes to hip-hop, the revival of Scottish trad music
Episode 2 - Travel without labels
Episode 3 - The Positive Effects of Travel on Mental Health
Episode 4 - India’s female revolution
‘Convince me’ bonus episodes
Toni Ambler, Contiki Marketing Lab CMO, said: “An exciting part of working in the youth travel industry now is the number of opportunities to collaborate with young people to create new, unique content that provides a fresh take on traditional travel stories. At Contiki, we are constantly pushing ourselves to develop new, relevant content to engage our audiences, and to support and build on our amazing travel experiences. As a company, Contiki has been working alongside influencers, experts and young people to create truly relevant content for a number of years; Podcasts are a great new channel to continue to expand the type of content we can share, and to showcase the expertise and insight that social travel can bring. I’m excited for Contiki to be launching ‘Out of Office’ and creating a new dialogue with young people that isn’t just about travel - it’s about the human connection and unique experiences that live at the heart of everything we do."
Malcolm Roughead, Chief Executive, VisitScotland, said: “We’re excited to be working with major youth travel brand Contiki on the launch of their podcast, following our collaboration during the 2018 Year of Young People. Scotland is home to an exciting and evolving traditional music scene with a fantastic array of music festivals and venues. Our history, heritage and culture have a huge influence on visitors deciding to travel to our shores and this innovative project will help extend that inspirational message to an active and captive young audience.”
For more on the partnership with Contiki, go to https://www.visitscotland.com/campaign/contiki/
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MEDIA CONTACTS
Caroline Calvert | PR Director | 020 7201 3505 | caroline.calvert@ttc.com
Chloe Davison | PR Manager | 020 7201 3506 | chloe.davison@ttc.com
Annalise Bertram | Senior PR Executive | 020 7958 7737 | annalise.bertram@ttc.com
Victoria Riglen | PR & Digital Media Executive | 020 7958 7737 | victoria.riglen@ttc.com
The revival of Scottish Trad Music, Travel without labels, India’s female revolution, vegan hotspots, the best LGBT-friendly holidays - are just some of the stories that can be found in the newest podcast for young people, ‘Out of Office’, powered by Contiki.