VisitScotland Business Events Travel Trade Corporate Media Toolkit

We use cookies

We use Cookies to improve your experience on this site.

You can accept our cookies policy or customise your choices.

Please refer to our Cookies Policy for more information.

Manage cookies settings

National Programme Provides Boost For Scottish Events

Proxy

The recovery of Scotland’s events industry and the country’s position as the perfect stage for events continues to be strengthened as EventScotland awards more than £740,000 of funding from its National Events Programme to 65 live events. 

Twenty community focused events have received between £2,000 and £4,000 of funding, while 45 larger scale events which help drive domestic tourism and showcase Scotland as the perfect stage for events have been awarded between £5,000 and £25,000 of funding. 

Among the live sporting and cultural events to receive support are much-loved regulars including Fringe by the Sea, East Neuk Festival, HebCelt, Youth Beatz, St Magnus Festival, Tiree Music Festival, Gordon Castle Highland Games, British Superbikes Championships, MacTuff Kids and Sprint, as well as exciting newcomers to the Programme such as Wildhood, Out East, Doonhame and UK National BMX Series. 

Relaunched in January, the National Events Programme supports the development and delivery of live sporting and cultural events that take place outside of Glasgow and Edinburgh, with the Scottish Government providing additional funding for the latest round to support the ongoing recovery of the tourism and events industry.

Changes were also made to allow more events the chance to apply. The previous limit of three rounds of funding to any single event or festival was lifted, while community focused events were also invited to apply, having not previously been targeted for support through this programme. The additional funding and the two changes to the criteria allowed for more events than ever before to be supported through the programme.  

Culture Minister Neil Gray said:“I’m also delighted that the Scottish Government has been able to support this programme with just over £740,000 in funding. With this funding round we are able to support more events than ever before, from community focused events and music festivals to sporting events, boosting the number of events people have the opportunity to attend in their local area.”Paul Bush OBE, VisitScotland’s Director of Events, said:“Few industries have the impact events do. They play an important role in our communities, enabling us all to connect, enjoy and share memorable experiences. Having them in our calendar further strengthens Scotland’s position as a world-leading events destination and reinforces Scotland’s place as the perfect stage for events.”

This latest support for Scotland events industry follows the recent ‘Buzz is Back’ multi-channel events campaign, which ran throughout April and showcased the country’s exciting, exhilarating, and eclectic mix of music, cultural and sporting events to help inspire both visitors and locals to rock out, jump in, stand up and get down at a range of both new and much-loved live events taking place across the country throughout the year.

ENDS

The above funding is for events taking place up until August 2022 (Round 45).Full list of events are available on request.

Save Download

National Programme Provides Boost For Scottish Events

The recovery of Scotland’s events industry and the country’s position as the perfect stage for events continues to be strengthened.

Asset type post
ID 111757
Word count 577 words

Licence

Licence Rights Managed - VS Editorial A Licence to use assets for editorial purposes, which is, to illustrate an event or story in an article but not commercially such as marketing a product or print ad. An Editorial asset may show a brand, a trademarked logo or product, a public personality, or recognisable people, without a signed release or with limited releases. When you use VisitScotland Editorial content you do so to illustrate Scottish tourism in a positive way.
Expiry No expiry date
Released
Usage Editorial content can be published in a variety of formats ranging from print or digital to online. In print content can be featured in *newspapers *magazines *brochures. Online content can be published in a *blog *website *article or *social media. Regardless of the format this content should always promote Scotland’s tourism in a positive way.

Tags